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Sign into your accountIdentify and Engage Warm Seller Prospects Using Intel and Tools You Already Own
May 12 2017
The realtor.com® Results Series team has been on the road sharing our top 10 tips for drawing in and converting seller leads. And now, we're ready to share them online with you!
For the next few weeks, tune into the Results Series blog to learn how we recommend you engage and convert sellers this spring and summer. So far we've covered:
- How to become an online video expert
- How to write compelling, seller-focused calls to action
- How to write a 9-word email to cold prospects
Today, we'll focus on engaging warm seller prospects with real information they want, and should have, as they make the decision to sell this year.
Identifying warm seller prospects from your database
If you have an automated CMA tool, like Market Snapshot®, that helps you offer free market reports and one-to-one housing values, be sure to dig into the product analytics to determine who is opening your CMAs or market reports with the most frequency.
Anyone who has opened a Market Snapshot®, market reports or other CMAs within the last three months will comprise your main list of warm seller prospects, and you should begin engaging them as though they are truly preparing to sell this year.